Sunday, August 2, 2009

Ads That Miss the Mark

Got this targeted ad in the email the other day.

Subject: FRESHLY PICKED A juicy book Just for you, Lill
The seller went to a lot of effort:
We've searched our independent sellers' 100 million books and picked the following recommendations just for you.
and described the choice as offering:
Find endless entertainment...

#1 choice? Way up there at the top of the "Juicy" list offering endless entertainment:

Jewish Way in Death and Mourning, by Maurice Lamm

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